Crossing Borders

Celebrating its first anniversary in Shanghai and showcasing brand’s spirit of exploration, Burberry Generation Exhibition brings the wilderness of wheat fields into the heart of the city with naked eye 3D images, interpreting the TB logo from multiple perspectives and creating a dreamlike illusion between reality and fiction.

Project category: Naked-eye 3D, Public Installation
Client: Burberry
Agency: OUTPUT
Location: TX Huaihai, Shanghai